Top Health and Fitness Apps in Ireland Q4 2024: Unified Platform Analysis

In the fourth quarter of 2024, the health and fitness app market in Ireland demonstrated varied performance trends across the top applications on a unified platform. This analysis, based on Sensor Tower data, highlights key metrics such as downloads, revenue, and active users for the leading apps.

MyFitnessPal: Calorie Counter saw a fluctuating revenue trend, starting at approximately $28.3K in early October and closing the year with a rise to $27.5K. Downloads peaked at around 3.9K in early November, followed by a notable increase to 3.2K in the last week of December. Active users exhibited a general decline, with numbers decreasing from 66K in late September to 51K by the end of December.

Flo Cycle & Period Tracker maintained a steady revenue stream, reaching a high of $18.5K in late November. Downloads saw a gradual increase, culminating in 3.6K in the final week of December. The app's active user base expanded from 73K to an impressive 87K, highlighting strong user engagement.

Strava: Run, Bike, Walk experienced a revenue peak of $19.8K at the start of the quarter, with a slight dip mid-quarter and a recovery to $18.5K by year-end. Downloads surged to 4.6K in the last week of December, while active users showed resilience, increasing from 114K to 117K.

Fitbit: Health & Fitness reported consistent revenue, with a notable peak of $19.2K during the Christmas week. Downloads spiked significantly to 9.2K in the same week, reflecting heightened interest. Active users steadily climbed from 256K to 291K, indicating growing engagement.

Runna: Running Training Plans showed a steady revenue trend, concluding at $18.1K in the final week of December. Downloads saw a remarkable increase to 3.7K at the end of the quarter, and active users rose from 10K to 15K, suggesting a successful quarter for the app.

For more detailed insights into these trends and the performance of other applications, visit Sensor Tower.